Last-mile delivery refers to the final stage of the supply chain. In this stage, goods are transported from a distribution center to their final destination: the end customer’s location. For example, in finished goods distribution, this means delivering furniture, appliances, electronics, and other bulky items directly to homes or businesses.
The rise of e-commerce has significantly increased the demand for efficient last-mile delivery. Current customers expect fast, convenient, and often free delivery. This puts immense pressure on businesses to optimize their shipping processes.
But how can you balance efficiency and cost effectiveness with customer satisfaction? To navigate this issue, it’s crucial to understand the specific challenges of last-mile delivery. In doing so, you can begin to explore solutions that improve efficiency, reduce costs, and ultimately, keep customers happy.
In the following sections, explore common last-mile delivery challenges and identify strategies to help you overcome them. Let’s take a closer look at how to work smarter (not harder) when it comes to last-mile delivery.